Sarwar Khan

DIRECTOR & CHIEF EXECUTIVE OFFICER

Sarwar khan is an award winning, well reputed media strategist for over 20 years. He started his career in 1999 with Lowe & Partners worldwide and served there for five years as Director Media Services before moving to Mindshare (GroupM) as Head of Corporate Business in 2004. At Mindshare he had the opportunity to work on some of the leading companies in the country like Pepsi, Mondelez, Habib bank, National Foods, Continental Biscuits and other major local clients. In late 2005, he joined Maxus (Groupm) and after serving there for 14 years as Managing Director and making it into the third largest media agency in the country left it in 2020 and setup IG Square Group.

Sarwar has completed his Masters in Business Administration from IBA Karachi and is currently enrolled in Oxford University, EMBA program.

Adnan Shaikh

DIRECTOR & CHIEF OPERATING OFFICER

An experienced Chartered Accountant with more than 20 years of diversified experience working with various multinational and local companies. Adnan started his career from EY Pakistan in 1993 and worked there till 2001. He later joined as Chief Accountant and Company Secretary in Singer Pakistan Limited in April 2001 and worked there till September 2003. He then joined Herbion as General Manager Finance & MIS and worked there till October 2007. In November 2007, he joined GroupM Pakistan as CFO and worked there for 8 years till February 2016. He was then offered a position as Group CFO in Brainchild Communication (Starcom Pakistan) and worked there till April 2018. Lastly, he has worked as CFO & Company Secretary in Pakistan Aluminium Beverage Cans Limited from May 2018 to September 2020.

Adnan is a UK qualified Chartered Accountant and a member of ICAEW and also fellow member of ICAP and ICMAP since 2005. He is also certified Information System Auditor (ISACA) and Certified Internal Auditor (CIA) from US in 2007.

Harris Mahmood

BUSINESS DIRECTOR

Achievement-driven Business Development professional, UK national, offering 20+ years of International & UAE insightful experience and proven credentials in delivering outstanding performance in fast-changing & competitive environments with a strong visual sense and ability to conceptualize and leverage communications.

Wide range of communications disciplines including building strong Client Relations, Media Relations, Digital Marketing, and Business Planning.

A people person who is always there for every client, making ways for growth all the time – I believe networking within the network gives you much more than you expect and growth is exponential and this has been my mantra for my success in the region.

Roshan Ejaz

DIRECTOR STRATEGY & NEW INITIATIVES

A passionate marketer with a digital-first mindset having 15+ years of experience working in the digital media and tech industry. He’s worked for top digital agencies, leading e-commerce brands, and also for tech companies in Pakistan.

His last assignment before joining IG Square Group was with Marham (Pakistan’s pioneer and fastest-growth health-tech startup) as the Head of Growth. Over the years he has worked in different leadership positions like Chief Operating Officer at Techverx (a Software Development Company), Head of Marketing at JOMO (an e-commerce company), Head of Digital at Wavemaker (part of GroupM), Chief Operating Officer at Bramerz (one of the pioneer digital advertising agencies in Pakistan) and Business Director at RED Communication Arts (Publicis Worldwide Affiliate).